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Design for BusinessDesign for Business is one of the very few books that bridges the gap between business and design. This collection features essays on topics ranging from branding and sustainability to business driven design education. The centrepiece of the volume is an essay on simplicity in design by Per Mollerup, a distinguished Scandinavian designer, professor, and author. Enhancing this are transcripts of two interviews with the former global art director for
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Design for Business
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