Shea Moisture African Black Soap Purification Masque 340gShea Moisture's African Black Soap Purification Masque conditions hair while relieving dry, itchy scalp. This deep treatment will remove product buildup and strengthen hair while keeping it moist. Directions: Section clean, wet hair. Apply the product generously from root to ends, and massage gently into the scalp. Comb untangle one strand at a time (you'll always have the problem of the tangled hair that never seems to get beyond a certain point).