The Power of WordsDiscover the transformative power of words and conversations in The Power of Words, the profound and inspiring international bestseller by renowned neuroscientist Mariano Sigman. We have hundreds of conversations every week, offline, online and even in our heads. But have you ever stopped to think about the words you use? The way we describe ourselves and the world around us shapes our decisions, emotions and actions. Mariano Sigman, the world leading