Phytocolor – 4.77 Intense Chestnut Brown – Permanent Hair ColorPHYTOs expert colorists have created the first ammonia free permanent hair color enriched with botanical pigments to deliver intense, high performance color while keeping hair beautiful and scalp comfortable. Benefits Up to 74% botanical pigments from 5 carefully selected plants for rich, natural color with radiant shine. 100% grey hair coverage from the first application. Precious active oils: Mono and Jojoba oils nourish, protect, and enhance shine.