Wella EIMI Shape Me 150mlThe Wella EIMI Shape Me is a heat activated styling gel designed to shape and define hair with long lasting memory. Formulated with a memorising polymer complex, it allows you to mould, blow dry and restyle hair while helping the look last for up to 48 hours. With a flexible Hold Level 2 4, this styling gel delivers control with movement, making it ideal for structured styles that remain touchable and reworkable. Key BenefitsHeat activated styling gel
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