FDA Bans Juul From Selling E Cigarettes in U.S. WSJ One Juul pod contains the equivalent nicotine of 20 cigarettes a highly addictive amount. Today, some e cigs can contain more nicotine than *200 cigarettes.* Join us in sending a message to Best Smoke, Vape & Kratom Shop Smoker's Depot: The Food and Drug Administration has authorized Juul Labs to keep its e cigarettes on the market, a major reversal after the agency completely banned the company's products in 2022.