Marlboro company buys 35% stake in Juul e cigarette maker for $12.8bn Vaping The Guardian BREAKING: Juul is making its official comeback. After being sidelined for over three years due to regulatory concerns, the FDA has now granted the company full approval to resume selling its flagship Juul: US bans all products from leading vaping company The FDA is preparing to order Juul Labs to take its e cigarettes off the market, with a decision possibly announced as early as this week. Via The Wall Street Journal.